10 Ways To Get More Freelance Writing Gigs

As a freelance writer, you know the importance of marketing your services so you can get paid for writing. However, most freelance writers have no idea how to promote themselves and command higher rates.

10 Ways To Get More Freelance Writing Gigs

There are several ways to promote your freelance writing business, and in this article, we’ve compiled some of the best ways to get more freelance work and earn money freelancing.

#1. Build a writer platform

Your writer platform is a showcase for your best freelance writing work. It makes it easy for potential clients to get a glimpse of your writing skills.

The best way to build a writer platform is to start a blog where you can showcase your writing samples and promote your freelance services.

It doesn’t matter whether you start your blog on LinkedIn or Medium, as famous blogger Jon Morrow recommends, or use a self-hosted WordPress blog.

Just writing high-quality blog posts consistently and sharing your posts on social media can help clients looking to hire freelance writers find you and connect with you.

Make sure you have a reliable contact form or list your email, number, social profiles, or another way for clients to get in touch with you quickly.

Spend some time learning the basics of SEO content writing as most clients are looking for freelance writers who can help them boost their website ranking and traffic.

As your blog traffic increases over time, you can also learn how to monetize your blog and turn it into a source of passive income or an additional source of revenue.

#2. Build your LinkedIn presence

LinkedIn is an essential social platform for professional writers because it has many useful features, such as the LinkedIn Creator tools, to help you showcase your writing skills.

LinkedIn’s Services Marketplace, LinkedIn ProFinder, will help you connect with clients looking to hire freelance writers and land more freelance gigs.

This Free Hubspot Guide on how to use LinkedIn for business and marketing shares some useful tips for publishing on LinkedIn.

Join and participate in LinkedIn Groups and other online discussion forums related to freelance writing, and use these tips to grow your LinkedIn followers and get your content noticed on LinkedIn.

You may also want to create social media profiles on all the other social networks to claim your writer brand name, promote your services, and connect with potential clients.

Learn what sort of social media posts work best on each platform, and how you can get potential clients interested in your freelance writing services.

But, if you want to be strategic and avoid wasting time on platforms where you’re less likely to find clients actively looking to hire freelancers, it’s best to focus your efforts on LinkedIn.

#3. Connect with content writing agencies

If you have no real writing experience and are looking for entry-level freelance writing jobs, connect with a content writing agency that hires freelance writers.

This is the best way to get paid to write while you improve your writing skills and build your writer brand. Here are some content writing agencies that hire freelancers for content writing jobs:

• TextRoyal Content Writing Services
• Content Development Pros
• HireWriters
• Narrato

#4. Post your freelance writing gigs on Fiverr

Fiverr is one of the best freelance websites for beginners as it’s easier to get Fiverr writing jobs for beginners and succeed in the Fiverr content writing marketplace, than on the highly-competitive Upwork freelance platform.

Instead of spreading yourself thin trying to promote your freelance services on all of the freelancing websites and freelance marketplaces, just focus on creating and promoting your Fiverr freelance writing gigs.

This Free Fiverr Freelance course is based on the experience of top Fiverr sellers and will show you how to create your Fiverr content writing gigs the right way, with killer descriptions and gig images.

You’ll also learn how to convert potential customers, successfully manage and deliver projects, grow your career as an online freelancer, and offer outstanding experiences for every client you work with.

Also, explore the Fiverr Workspace freelancing logistics tool that helps solve many of the problems that plague the modern freelancer.

This freelancing tool is a one-stop app for time tracking, invoicing, payments, proposals, contracts, task management, and income and expense tracking.

#5. Network with potential clients in real life

Virtual and social networking have their limits. There’s no better way to build a relationship with a potential client than meeting face-to-face.

You can meet and network with potential clients and other professionals by attending local and national conferences, industry events, and meet-ups.

For example, if you’re a travel content writer, you can attend travel conferences to connect with travel agencies, travel influencers, and travel bloggers looking to outsource their content writing.

Even if you’re shy, you can rapidly grow into a brilliant networker with this Masterclass by Keith Ferrazzi, the world’s #1 networking coach who trains the world’s most successful and connected people.

Start building your business network and relationships with these local networking and business networking tips that will help you learn effective professional networking etiquette.

#6. Share your writing tips with others

A famous quote by the Roman philosopher Seneca says, “While we teach, we learn.”

“While we teach, we learn.” ~ Seneca

The best way to learn a new skill is to teach it to others. So share your writing tips, tools, and resources on your blog and social media channels, and you’ll soon be known as an expert in the field of writing.

You can leverage your expert status by building your writer’s brand, so you can increase your freelance writing rates, get higher-quality clients, and attract well-paying freelance writing gigs.

You can even offer to be a writing coach to other freelance content writers, or start your own web content writing business and hire freelancers to write for you.

#7. Use a lead magnet to build a list

Offer a lead magnet to attract potential clients by creating free eBooks, templates, checklists, or other free downloadable resources on your website or blog in exchange for their email addresses.

You can start building an email list for free with Podia’s email features and use it to send email broadcasts and campaigns. This will allow you to follow up with clients, and even build a course or coaching community for free.

For example, I use Podia to offer a free lead magnet comprising my personal branding eBooks and writer resources on how to build a writer or author brand.

The Podia platform offers email marketing and more directly from the app, so you can communicate with customers without using any other platforms.

#8. Launch an affiliate or referral program

A fantastic technique to encourage your satisfied customers to promote you and your freelance writing services is by starting an affiliate or referral program.

A referral program can be via word-of-mouth or an affiliate program. Podia’s Shaker Plan can help you start an affiliate program, turn your customers into advocates, and pay them commissions to refer new clients to your business.

You can start an affiliate program for your freelance writing packages, for example, and pay your affiliates 10 to 15% of the order just for referring a paying client to you.

You can also sell eBooks, courses, and coaching on the Podia platform. With your free Podia plan, you can begin selling right away and only pay an 8% transaction fee on paid products sold.

#9. Collaborate with freelancers & influencers

Clients will often hire freelancers for one type of job, like website design, and ask them if they can refer someone else for freelance writing jobs.

When you have an affiliate program, you can collaborate with other freelancers and pay them to refer your writing packages to their clients.

You don’t need to collaborate with freelance writers only; you can work with any kind of freelancer that works with paying clients.

These collaborations are a great way to leverage the connections of other freelancers who offer different services and can refer clients to you.

You can repeat this process by approaching bloggers and influencers who target the same audience as you, offering them a percentage of the client sales they refer.

#10. Learn how to cold email & pitch clients

One of the most effective ways to connect with a business or client, and establish a professional relationship, is through the use of cold emails.

But cold emailing a large number of prospects daily, and not having it work out successfully, can be tiresome and depressing.

Many clueless freelancers waste too much time crafting and sending emails that receive no response, before eventually giving up and concluding that cold emails are ineffective.

Whether you’ve tried cold emailing before or are just getting started, this Cold Email Marketing course will teach you foolproof email tactics to get a meeting with anyone, so you can get consistent clients.

And if you want to learn the strategies that successful freelancers use to reach out and pitch clients, again and again, the Pitching Clients 101 course will show you how to confidently land your first client, and the next 5 or 10 more.

And finally, studies show that it costs 5x as much to find new clients compared to keeping existing clients. In the Keep Your Clients Course, you’ll learn best practices for client communications, client retention strategies, and how to make the most of every client relationship.

These are just a few of the many ways to market your freelance writing business. If you’re creative and willing to put in the effort, you can find success using any or all of these marketing strategies to appeal to your target audience.

I hope these tips to get more freelance writing gigs will help you find great success in your freelance writing career.